Francesca Maria Castelli
Francesca was born and raised in Milan, Italy where she grew up enjoying great food and art. Ever since her grandfather taught her to draw she knew she would end up in a creative career. She graduated twice from Politecnico di Milano, in Industrial Design and Communication Design, and ever since she tried to combine all she learned during both experiences. Before landing in NYC and starting MFADT, she lived and worked in Australia, Netherlands and Miami, where she learned to love surfboards, bikes and cuban coffee. She is planning now to keep enjoying living in NYC and work as Interaction Designer
Motus
A curated online experience focused on documenting manual knowledge and enabling an easier transfer of it through digital technologies
Manual skills, result of centuries of perfecting arts and artisanal knowledge, are slowly dying off. One of the causes is the contemporary disposable culture, another the slow disappearance of the educational model of mentorship in workshops and artisanal realities. This break in the knowledge transmission is great cultural loss and these skills are almost impossible to preserve if they skip a generation, given the ephemeral nature of gestuality and manual knowledge. They are like a chain with a broken link.
Motus is a platform to facilitate the transfer of knowledge, possessed by artisans, to others generations to come, and to create a living archive of it.
Motus wants to revive the art of mentorship - apprenticeship model, and test how more traditional, analog and ephemeral knowledge can benefit from contemporary technologies and at the same time serve as a preserving method for these disappearing techniques and skills.
The platform will guide the user through a studied set of questions, to which it’s possi
